[Coming Soon] Google Cloud via R/GA
(About)
Client:
Google Cloud
Role:
Senior Experience Designer
Timeline:
8 weeks
Date:
Q1 2026
R/GA, a global creative innovation agency, collected data across the customer journey by opening accounts at each evaluated bank and assessing them using more than 24 criteria, focusing on registration, services, usability, and support. This study explores the challenges and opportunities facing leading financial institutions across EMEA, showing how they can leverage AI to enhance customer experience and unlock new value in financial services.
